Over the years, I’ve found that most people feel more comfortable paying for an outcome rather than negotiating time. Because of that, I’ve designed my services as focused packages around the most common product challenges I see—each with a clear outcome and a timeframe based on experience.
3–5 days
A short, focused engagement for teams who need orientation around a specific product or strategic question, without committing to a longer engagement.
This work is designed to:
This engagement is intentionally lighter-weight than a full diagnostic and is not intended to resolve complex issues end to end.
Typical investment: $5,000 – $8,000
4–6 weeks
A focused engagement to understand why a product, strategy, or organization isn’t behaving as intended. This work examines whether challenges stem from:
Where appropriate, this work also includes clarifying the strategic and economic rationale behind key decisions — including identifying assumptions, constraints, and areas of uncertainty that need to be resolved before moving forward.
The outcome is a clear articulation of what’s driving current behavior, where assumptions may be breaking down, and what needs to change for progress to be sustainable.
Typical investment: $15,000 – $25,000
6–8 weeks
For teams that need to translate insight into a coherent, realistic plan forward — often including defining what the product actually is, who it is for, and why it should exist.
Depending on the situation, this work may include product definition and targeted research to validate assumptions, clarify user needs, or reduce uncertainty before committing to a roadmap. Product definition efforts typically span several weeks and are scoped to support informed decision-making, not exhaustive specification.
This engagement helps align strategy, roadmap, and execution constraints so teams can move forward with clarity and confidence — grounded in what’s actually possible rather than what’s assumed.
Typical investment: $20,000 – $30,000
3 weeks
A short, structured engagement to identify patterns, constraints, and leverage points when you’re stuck despite effort.
3 weeks · Fixed fee · Defined outcome
Best for: people who feel blocked, looping, or uncertain where to intervene next. Extended advisory available.
Initial Investment: $4500
In some situations, work naturally extends beyond a single engagement. When appropriate, additional support may include:
Embedded Product Advisory ($22 000-35 000 per month)
Ongoing guidance to help leaders navigate active tradeoffs and maintain direction as conditions evolve.
Interim Product Leadership (case by case)
Short-term product leadership during periods of transition, such as hiring gaps, restructures, or strategy resets.
Ongoing Advisory Retainer (post-engagement only, $10,000-$15,000 per month)
Continued access to perspective and decision support following a snapshot, diagnostic, or strategy engagement.
These options are discussed case by case and are not the typical starting point for new engagements.
